#REVOLVEaroundtheworld

Miami

I’ve always been interested in cars, finding excitement in the smallest details growing up—like attaching a card to the rear of my bike to mimic the sound of a muffler as I rode through the neighborhood. That youthful sense of fun and creativity became the foundation for leading REVOLVE Around the World: Miami during race weekend.

Drawing on the energy and excitement of those memories, I worked hand-in-hand with various teams to identify the right talent for each asset and crafted a campaign that told an authentic Miami story. The result was a dynamic celebration of race weekend, blending the adrenaline of the event with REVOLVE’s distinct perspective.

p.s. Scuderia Ferrari all the way.

  • Production

  • Content Creation (Video, Photo)

  • Post-Production Lead

2024

To set the tone, we introduced our Miami girl—bold, chic, and effortless. She cruises in sleek cars down Ocean Drive, indulges in delectable drinks across the Design District and Downtown, strolls along the charming Espanola Way, and soaks up the golden sun on South Beach.

Throughout our campaign, we captured Miami’s spirit and the race weekend adrenaline by highlighting the hottest looks from REVOLVE’s F1 curated edit, from a show-stopping two-piece CCC set to a timeless L’Academie top.

@lauravanessa.w

@luanabarron

@kelseymeritt

@racquelnatasha @robbijan

Miami is synonymous with paradise and opulence, and I aimed to blend that allure with the electrifying thrill of high speeds at the iconic Hard Rock Stadium.