Urban Outfitters

2016 - 2020

  • Production

  • Content Creation (Photo)

Urban Outfitters has always held a special place in my heart, and my journey from a Sales Associate to collaborating with corporate as a Social Media Contributor and Photographer has been a rewarding full-circle moment.

In my role, I brought creative direction and meticulous execution to every project. Collaborating with the Urban Outfitters content team, I produced impactful visual content that drove e-commerce engagement and garnered hundreds of thousands of likes across social channels. This success translated directly into increased sales for the store, showcasing my ability to blend creativity with strategic marketing goals.

My experiences reflect a deep understanding of brand storytelling and audience engagement, making me a valuable asset in the ever-evolving retail landscape.

“Living in Honolulu, HI, store employee and photographer Maurice Berbano captures some of the most tropical and awe-inspiring shots we've ever seen.”

US @ UO, 2016